Back to the top... Mobiqa Case Studies Mobiqa News Contacting Mobiqa

 

Mobiqa : Case Studies

 

 
 

Red Bull Railstorm Urban Snowboarding Competition, Trafalgar Square, London, November 2005:

Click here to read the case study.

  8,000 snowboarding fans admitted via mobi-ticket ONLY resulting in a capacity crowd, a snow-covered Trafalgar Square and an international sports competition complete with TV coverage.  
 

O2 Music Festivals, Summer 2005: mobi-tickets are used by O2 customers to access the 'chill out' Blue Zone

Click here to read the case study.

 

11 events were held in London and major cities thoughout England, with over 10,000 mobi-tickets generated and delivered to O2 customers during the summer.

Most mobi-tickets were delivered in less than 30 seconds and up to 96% were delivered as barcodes.

The result = lots of happy and relaxed O2 subscribers.

 
 

O2 and Coors run world's first multimedia barcode promotion

Click here to read the case study.

 

Rich media branding message combined with promotional barcode coupon for the first time.

 

 
 

Mobile phones become 'Entertainment Passports' at Grinspoon Concert in Sydney.

Click here to read the case study.

 

More fans chose mobi-tickets than paper.

The barcode also served as a coupon for a drinks promotion increasing bar sales by 34%.

35% of mobi-ticket holders also used the barcode in HMV after the event.

 

 
 

Urban Music Seminar uses mobi-tickets for Finale Concert

Click here to read the case study.

 

The Urban Music Seminar ran a 'text-to-win' competition for mobi-tickets for the Finale concert.

 

 
 

JET concerts reach 30% mobi-ticket substitution and increase bar sales.

Click here to read the case study.

 

30% of customers at a recent JET concert in Sydney, Australia chose a mobi-ticket over a paper ticket. A mobi-coupon offering 2-for-1 at the bar kept customers in the venue spending money.

 

 
 

First Exclusively mobi-ticket Events!

Click here to read the case study.

 

4,500 tickets for 14 events over 5 venues in one day and not a paper ticket to be found! Any doubt about consumer adoption of mobi-tickets has definitely been dispelled.

 

 
  World's first mobi-coupon campaign produces 24% response rate.
Click on the logo to read the case study.
   
 

Mobiqa worked with Orange and Nokia to deliver mobi-tickets and mobi-coupons for Edinburgh International festivals.

Click on the logo to read the case study.

  ...
 


 
 

Copyright © 2002-2006 Mobiqa Limited